Earnings
Casual Games On The Rise As Wooga Bags €5 Million VC Funds
Getting procrastinating office workers and teenagers to play games on Facebook is still a thriving business model, it would seem. Berlin-based social games developer Wooga has bagged €5 million (£4.5 million) in VC funding from Balderton Capital, in the week that EA finally secured its $275 million capture of London-based casual games publisher Playfish. Holtzbrinck Ventures, which backed an undisclosed round of funding for Wooga in August, also takes part in the funding. Balderton partner Roberto Bonanzinga joins the company’s board as a result.
Wooga—short for World of Gaming—was founded in January by Jens Begemann and runs Brain Buddies, one of the top 20 Facebook games with a claimed six million monthly users from 150 countries. The new funds are earmarkeed to expand Wooga’s current staff of 25 across nine countries—while most businesses restructure and lay off staff, Wooga’s hiring for 14 new roles. London-based casual trivia game maker Amuso raised $1.5 million funding in October.
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