Guardian News & Media Confirms Commercial Cuts, No Model For Podcast Ads
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Guardian News & Media has given staff more details on what the business will look like after a round of restructuring and 100 job cuts across the company. Final details are still to be worked out, but staff were told today—via documents seen by paidContent:UK—that several commercial departments will review their operations and shrink next year, while a handful of staff have been told their roles have been made redundant. Some details after the jump…
—Some time ago GNM appointed an audio development manager to examine the economic model around podcasts, but that post is now made redundant. GNM says “there is no immediate advertising model - the channel works well as an extension to the sponsorship campaigns”.
—Richard Thompson will lead the planned Guardian membership scheme, which will launch next year.
—In the customer insight department, five roles are made redundant including the head of data marketing and one data executive.
—The “enterprise” technology team will either have some of its duties outsourced or have to reduce in size—but both options will involve at least three redundancies. Five other vacant roles in the tech development department will not be filled.
Disclosure: paidContent:UK’s parent company ContentNext Media is a wholly owned subsidiary of Guardian News & Media.
Posted In: Media & Publishing, Newspapers, Companies, Guardian Media Group
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