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London 2012 Video: Alex Balfour’s Olympic Vision

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I already reported on the London Organising Committee of the Olympic Games’ online strategy in text here. Now see London 2012 new media head Alex Balfour’s Tuesday keynote to Mobile Entertainment Market ‘09 in full in video here. It’s an extended run, but a really interesting insight in to the 2012 guys’ plan for the forthcoming Games…

SEE ALSO: ‘Most Digital Ever’ 2012 Olympics Will Eschew ‘Bleeding Edge’ Tech

Jun 23, 2009 8:26 PM ET

Posted In: Entertainment, Sports, Digital Olympics, Mobile

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