From our new UK site paidContent:UK: More in the line of sports leagues’ moronic restrictive moves: The International Rugby Board (IRB) is still playing hard ball with an international coalition of newspapers and news agencies that is challenging strict new rules on how the Rugby World Cup can be covered online. A campaign numbering almost 40 publishers - including Reuters, AP and the Mirror Group - has for months grumbled at IRB threats to deny accreditation if editors did not comply with new regulations.

The Worldwide Association of Newspapers (WAN) said it had won concessions to increase the maximum photos allowed online per half from five to 20, to drop the a rule barring headlines that run over images and to again allow re-sale of photos. But the IRB is still adamant on retaining worldwide, lifelong re-use of media’s match photographs and is severely limiting the duration of audio and video that can be included on websites, the companies said….more here.

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