—The number of regular online listeners grew 35 percent in the last six months from 2.9 million in October 2008 to 3.9 million now
—Some 7.8 million people have ever downloaded a podcast, up from 7.2 million in October 2008 and six million in 2008. But just 4.2 million people listen to podcasts at least once a week, and perhaps more importantly, just 28 percent find the time to listen to them. 
—And what chance people will pay for pdocsts? Not much: only 4.5 percent have ever parted with cash for podcasts. The future doesn’t look great for wi-fi radio makers: an inauspicious 7.1 million have heard of them, while only one million people actually own one.