Skimlinks Gets $1.5 Million Second Round For Affiliate Links
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After getting a “substantial” first-round funding as recently as February, founder Alicia Navarro’s UK affiliate marketing links firm Skimlinks is now getting another $1.5 million injection for U.S. expansion and other development.
SEE ALSO: UK Affiliate Marketing Network Skimlinks Gets First Round Funding
Round two is led by Sussex Place Ventures, along with Nesta, The Accelerator Group and angels - all original backers - TechCrunch says.
Skimlinks affiliate sites use links like these to point readers to retailers’ sites, taking a commission of any sales. Skimlinks, too, gets a cut.
Skimlinks’ particular differentiator lets web publishers convert any retailer links on their page in to affiliate links just be including one piece of code, meaning Skimlinks provides an on-ramp to other affiliate networks, as well as directly to retailers like Amazon.
TechCrunch: “The company also says that it’s seen month-on-month growth of 35% in the past year, and that November alone saw £6 million in merchant sales go through its platform.”
Posted In: Marketing, Money, M&A & Venture Capital, Venture Capital
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