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Telstra Axes 800 Jobs in ISP Division; Rebrands It As Digital Media Division

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Some digital thunder down under (sorry, bad cliche): Telstra, the Aussie telco giant, will slash 800 jobs and restructure of its BigPond ISP and portal business. BigPond’s ISP functions will be integrated into Telstra’s main business, while a new division, to be known as Telstra Media, has been created to oversee the integration of Telstra’s online and mobile content businesses, reports SmartCompany. Telstra Media will continue to be led by current BigPond group MD Justin Milne. Milne’s portfolio has been expanded to include an international focus and a remit to purse M&A activity.

SEE ALSO: Telstra Buys Majority in Two Chinese Online Media Sites For Total $73 Million

The restructure could end the dysfunctional rivalry between BigPond and Telstra’s other major content arm, pay-TV group Foxtel, of which it owns 50 per cent, reports AustralianIT. For example, BigPond’s download movie service and Foxtel’s movies on demand products now compete against each other.

Sep 19, 2008 1:34 AM ET

Posted In: Countries, Australia & New Zealand, telstra

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