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Bauer Media

Magazine Based On A Website: Bauer Launches Heatworld

Mar 3, 2009 2:51 PM

It’s one thing to launch a website to build your offline magazine brand, but launching a print magazine spin-off of your website? Bauer Media’s celebrity weekly Heat magazine is launching Heatworld magazine—based on its Heatworld.com site, started last year. The new mag will come free with copies of Heat and…

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Posted In: Media & Publishing, Magazines, bauer media, heatworld

Men’s Mag Arena Bites The Dust: The First Of Many?

Mar 3, 2009 10:20 AM

Bauer Media today confirmed that its men’s magazine Arena will shut after 22 years, with the loss of up to 12 editorial and commercial jobs. The April edition, out next Thursday, will be its last, report Guardian.co.uk and PG. International editions in Turkey, Denmark, Ukraine, Thailand and Singapore will survive,…

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Posted In: Media & Publishing, Magazines, arena, bauer media

Bauer Finds Its Latest Digital Man; Video Strategy Under Fire

Oct 22, 2008 9:50 AM

Bauer Media, the reincarnated Emap (LSE: EMA) consumer division has taken on T-Mobile International biz dev EVP Tony Kypreos to be its group-wide digital MD, NMA reports. Bauer’s digital leadership has been a merrygoround since the Emap deal - digital business director Rebekah Billingsley left for Current TV in April…

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Posted In: Media & Publishing, Magazines, Companies, Emap, bauer media, tony kypreos

Industry Moves
Bauer To Start Buying In Video, Go Pay-For, Hires Blinkx Exec

Jul 23, 2008 6:00 PM

Bauer Media is to start buying in video to run across its network of magazine websites. It’s hired Blinkx’s content acquisition director Marco Nadotti to a newly created position of video acquisition and syndication director. So far, Bauer says it serves two million videos each month across sites including Heatworld…

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Posted In: Industry Moves, Companies, Emap, bauer media, marco nadotti

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