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IAB Scoops Up EIAA In Europe

May 18, 2011 9:33 AM

The two main European trade bodies for online advertising, Internet Advertising Bureau (IAB) Europe and the European Interactive Advertising Association (EIAA), say they have merged.

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Posted In: Advertising, eiaa, iab

Yahoo, We7, IAB Team For Experimental ‘Cloud Radio’

Mar 4, 2011 8:27 AM

The Technology Strategy Board, a UK government-funded exploratory digital helper agency, is giving £1.8 million to a new consortium comprising Yahoo (NSDQ: YHOO), BT (NYSE: BT), the Internet Advertising Bureau and digital agency Somethin’ Else, to develop a “cloud radio” service codenamed “Apollo”.

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Posted In: Entertainment, Music, Media & Publishing, Radio, Companies, BT, Yahoo, apollo, iab, we7

Industry Moves
Industry Moves: BSkyB Hires Marketing Director; IAB Elects Council Chairman; Hi-Media Adds Advisor

Sep 10, 2008 7:02 AM

—*BSkyB*: *BSkyB* has tapped ex-Burger King executive Andy Brent as its group brand marketing director, medianguardian.co.uk reports. He joins on October 1, and will be oversee the company’s annual marketing budget of over £100 million pounds. His immediate responsibilities include building on *BSkyB’s* Sky+ ads and the “See, Speak Surf”…

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Posted In: Advertising, Industry Moves, Marketing, Social Media, Companies, News Corp., BSkyB, iab

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