Robert Andrews
May 18, 2011 9:33 AM
The two main European trade bodies for online advertising, Internet Advertising Bureau (IAB) Europe and the European Interactive Advertising Association (EIAA), say they have merged.
Keep Reading »
Posted In:
Advertising, eiaa, iab
Robert Andrews
Mar 4, 2011 8:27 AM
The Technology Strategy Board, a UK government-funded exploratory digital helper agency, is giving £1.8 million to a new consortium comprising Yahoo (NSDQ: YHOO), BT (NYSE: BT), the Internet Advertising Bureau and digital agency Somethin’ Else, to develop a “cloud radio” service codenamed “Apollo”.
Keep Reading »
Posted In:
Entertainment, Music, Media & Publishing, Radio, Companies, BT, Yahoo, apollo, iab, we7
Dianne See Morrison
Sep 10, 2008 7:02 AM
—*BSkyB*: *BSkyB* has tapped ex-Burger King executive Andy Brent as its group brand marketing director, medianguardian.co.uk reports. He joins on October 1, and will be oversee the company’s annual marketing budget of over £100 million pounds. His immediate responsibilities include building on *BSkyB’s* Sky+ ads and the “See, Speak Surf”…
Keep Reading »
Posted In:
Advertising, Industry Moves, Marketing, Social Media, Companies, News Corp., BSkyB, iab
Social Standing
Which media brands are getting a lift from Tweeters and bloggers right now -- and which are getting panned?
Show Me: