Amanda Natividad
Sep 15, 2011 1:36 PM
People are getting more social and more altruistic. That’s the simple part of the takeaway from Nielsen SVP of consumer insights and analytics Radha Subramanyam‘s presentation at paidContent Advertising. Here are some of the highlights on the ever-growing, ever-changing social landscape:
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Advertising, Research & Metrics, Research, Social Media, Events, ContentNext Events, paidContent Advertising, nielsen, radha subramanyam
Ingrid Lunden
Jul 6, 2011 8:22 AM
If the rankings you see of most popular apps—and the IPO filing from mobile and social gaming giant Zynga and Tapjoy‘s recent $30 million round—didn’t already tell the story for you, Nielsen has spelled it out a bit more: games are the most popular category for mobile content. Figures released…
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Apps, Entertainment, Games, Mobile, Research & Metrics, Research, Technologies / Formats, Operating Systems, Companies, Apple, iPhone, Zynga, nielsen, tapjoy
Ingrid Lunden
Jun 16, 2011 10:58 AM
If you can’t quite understand why it is that Symbian is still continuing to occupy a strong position in the overall worldwide smartphone market rankings—despite all of Nokia’s problems, and despite its near absence in particular markets like the U.S.—look no further than Spain.
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Apps, Entertainment, Games, Mobile, Research & Metrics, Research, Social Media, Technologies / Formats, Operating Systems, Companies, Apple, Google, Android, Microsoft, Nokia, Zynga, Countries, Europe, Spain, nielsen
Ingrid Lunden
May 5, 2011 9:32 AM
A few stats and numbers released today underscore the dominance that the Apple (NSDQ: AAPL) iPad has among those that have purchased media tablets to date. They also show that tablets use is, as suspected, encroaching on time spent on other devices. That gives another strong reason for why companies…
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Posted In:
Gadgets, Tablets, Media & Publishing, Books, e-readers, Research & Metrics, Research, Companies, Apple, iPad, iTunes, Google, Android, Motorola, Samsung, Sony, Countries, Europe, Russia, nielsen, samsung galaxy, xoom
Rafat Ali
Jun 3, 2010 7:11 AM
Nielsen, one of the biggest B2B media and measurement companies, has filed for an IPO, and hopes to raise as much as $1.75 billion. J.P. Morgan Securities and Morgan Stanley are the lead underwriters for it, but no word on share price range, how many shares, or what exchange it…
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Money, IPO, nielsen
Rafat Ali
Nov 20, 2009 7:18 PM
No sale yet for Nielsen Business Media (NBM) but most of it is about two weeks away from being acquired by a consortium led by James Finkelstein’s News Communications, paidContent has learned from multiple sources. We have also learned that Lachlan Murdoch—yes, that Lachlan Murdoch— is considering joining the consortium.…
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, nielsen
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