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Zeebox Searches For Money In TV’s Social Second Screen

Feb 9, 2012 2:28 PM

After quickly gaining a warm reception and a rapid post-launch investment from BSkyB, the social TV app startup co-founded by ex BBC iPlayer head honcho Anthony Rose is making its first real play at monetisation.

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Posted In: Advertising, E-Commerce, Gadgets, Tablets, Media & Publishing, TV, Social Media, Companies, Apple, iPad

Never Mind The Numbers: Mail Online And New York Times Are Chalk And Cheese

Feb 8, 2012 8:55 AM

Mail Online may have overtaken The New York Times’ website for global audience, according to comScore (NSDQ: SCOR) - but, in reality, the two are still an ocean apart.

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Posted In: Advertising, Media & Publishing, Newspapers, Online News, Research & Metrics, Metrics, Companies, DMGT, New York Times

Facebook’s Mobile Plan: Carrier Billing, Analytics For Apps Via Bango Deal?

Feb 8, 2012 5:35 AM

Last week, we highlighted how Facebook is already using mobile devices for commercial services—enabling people to buy Facebook Credits and charge them directly to their mobile bills. Now, it’s increasingly looking like that may just be the beginning: today, UK-based mobile billing and analytics specialist Bango (AIM: BGO) announced that…

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Posted In: Advertising, Apps, Marketing, Mobile, Companies, Amazon, Apple, Facebook, RIM, Countries, Europe, UK, bango

Apple Promises A Crack Down On Those Who Manipulate App Store Rankings

Feb 7, 2012 10:00 AM

It took one allegation of download bots on a message board, very little in the way of actual confessions, and a whole lot of murmurs, but Apple (NSDQ: AAPL) is showing that it will respond swiftly if anyone starts messing with its App Store. But further investigation into the practices…

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Posted In: Advertising, Apps, Marketing, Mobile, Companies, Apple, iAd, iTunes, crowdstar, tapjoy

Earnings
Chinese Ad Money Moving Quickly From Print To Web

Feb 6, 2012 11:55 AM

Marketers in China are fast moving advertising spend from offline to internet, one of the country’s largest online operators, Sohu (NSDQ: SOHU), said, as it reported record quarterly revenue to its Nasdaq investors.

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Posted In: Advertising, Money, Earnings, Countries, Asia, China

Only 8.5% Of Internet Usage Comes Via Mobile

Feb 6, 2012 9:45 AM

When you read the headlines of how ubiquitous smartphones are becoming, and how in some countries the mobile device is overtaking the PC in terms of internet access, you would think that mobile internet usage would directly follow from these facts. In reality, it seems that it still lagging behind:…

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Posted In: Advertising, Mobile, Companies, Apple, Microsoft, Windows Phone, Nokia, RIM, Countries, Europe, UK, Asia, India, China, statcounter

Facebook Mobile Ads Developing: Sponsored Stories Coming ‘Within Weeks’

Feb 6, 2012 6:00 AM

It’s not digital advertising in the sense of display ads and search results, but it looks like we are getting a bit more color on what it is that Facebook will do first in the world of mobile marketing, and it could be coming online “within weeks.”

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Posted In: Advertising, Apps, Legal, Privacy, Marketing, Mobile, Money, Companies, Facebook

Update: Facebook Has A Mobile Card Up Its Sleeve In Addition To Advertising

Feb 3, 2012 10:20 AM

Much has been made of the mobile risks that Facebook laid out in its S-1 IPO filing earlier this week. Essentially, it’s seeing/pushing massive growth in mobile, but it still hasn’t tried out advertising, its most effective route to revenues, on this platform. That’s not to say it won’t. But…

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Posted In: Advertising, Apps, Entertainment, Games, Mobile, Money, IPO, Technologies / Formats, SMS, Companies, Facebook, Zynga, facebook credits

Facebook May Not Be Into Mobile Ads Yet, But Plenty Of Others Are

Feb 2, 2012 9:20 AM

Mobile advertising may not yet be something that Facebook has explored in its strategy to monetize its massive user base, and given the growth we’ve seen in the space, you can argue that it might be missing a trick.

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Posted In: Advertising, Apps, Gadgets, Tablets, Mobile, Search, Companies, Amazon, Kindle, Apple, Facebook, Google, Android, Countries, inneractive, jumptap, mojiva

Now Facebook Must Prove To Wall Street Its Ads Really Work

Feb 2, 2012 5:58 AM

Facebook has made a $3.1 billion business from a social advertising sector many, even it, concede is experimental and unproven. Now it must find that proof. But experimenting on Wall Street, as well as Madison Avenue, could prove challenging.

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Posted In: Advertising, Marketing, Money, IPO, Social Media, Companies, Facebook

2.7 Billion Daily Likes And Other Key Numbers From Facebook’s S-1

Feb 1, 2012 6:28 PM

Facebook‘s nearly 200-page S-1 filing appears to have crippled the Securities and Exchange Commission’s Edgar website with the mass of people going there to take a peek at the social network’s numbers. That traffic may well be matched by the weight of numbers in the filing itself. Here’s a look…

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Posted In: Advertising, Mobile, Money, IPO, Social Media, Companies, Facebook

Facebook’s Status Update: $5 Billion IPO Filed

Feb 1, 2012 4:51 PM

It took the whole day, but Facebook finally—as many expected—filed its S-1 with the Securities Exchange Commission for its long-awaited IPO. While guesstimates for how much Facebook would try to raise ranged from $5 billion to $10 billion, in the end, it looks like it is the lower of that…

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Posted In: Advertising, Features, Breaking News, Money, IPO, Social Media, Companies, Facebook

Videoplaza Raises $12 Million For Its Multiscreen Video Ad Platform

Feb 1, 2012 3:00 AM

The rising popularity of streaming video services is causing a knock-on effect for companies serving ads around that content. And here’s another example of that in action: today UK-based video ad platform Videoplaza is announcing a new $12 million round of funding.

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Posted In: Advertising, Gadgets, Tablets, Legal, Regulatory, EC, Media & Publishing, TV, Broadcast, Mobile, Social Media, Video, Companies, CBS, Five, HTC, Hulu, Qualcomm, Countries, Europe, France, creandum, innovacom venture capital, northzone ventures, qualcomm ventures, videoplaza

Social Network Ads: LinkedIn Falls Behind Twitter; Facebook Biggest Of All

Jan 31, 2012 12:33 PM

It remains to be seen whether all social networks can be profitable on advertising alone—and crucially what formats will work best alongside people’s communications with each other—but for now we are at least seeing some big growth in the space.

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Posted In: Advertising, Features, Tweets, Search, Companies, Facebook, LinkedIn, Twitter, Yahoo, emarketer, linkedin, twitter

Earnings
Nokia Tottering At The Top Of Mobile Rankings; Apple Leading Smartphones

Jan 27, 2012 6:24 AM

With most of the major handset makers having reported earnings for the quarter that ended in December, analyst houses are laying out their rankings in global smartphone and overall mobile shipments. Nokia (NYSE: NOK) has just about managed to keep its top position overall, while Apple’s phenomenal quarter has put…

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Posted In: Advertising, Mobile, Money, Earnings, Research & Metrics, Companies, Apple, iPhone, Nokia, RIM, Samsung

Update 2: Privacy Alert: O2 Fixes Hole That Shared Users’ Phone Numbers

Jan 25, 2012 10:36 AM

Update: Mobile operator O2 says that as of 2pm Wednesday, it has fixed the part of its mobile web browsing service that was reporting mobile phone users’ telephone numbers to websites they visited via O2’s mobile data network.

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Posted In: Advertising, Legal, Privacy, Regulatory, EC, Mobile, Companies, Apple, iPhone, Facebook, Google, Android, Microsoft, O2, T-Mobile, Twitter, Countries, Europe, UK

WPPs Digital Spending Spree Comes Ashore In Turkey

Jan 24, 2012 7:12 AM

The world’s largest advertising agency has been announcing almost an acquisition a day in the digital and emerging markets fields.

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Posted In: Advertising, Money, M&A & Venture Capital, Mergers & Acquisitions

Jon Miller, News Corp.: It’s All About Video For Us Right Now

Jan 24, 2012 6:33 AM

Jon Miller, the chief digital officer for News Corporation (NSDQ: NWS), described his company’s digital strategy today as very “focused on video”, with a view that even properties that come from a print tradition should be producing more video content than they are today.

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Posted In: Advertising, Apps, Entertainment, Games, Gadgets, Tablets, Legal, Copyright, Media & Publishing, TV, Broadcast, Mobile, Social Media, Video, Companies, Apple, iPhone, Google, YouTube, Microsoft, xBox, News Corp., Dow Jones, Wall Street Journal, Fox, MySpace, Countries, Europe, Germany, jon miller

Updated: Rutberg: Mobile Accounted For Over 40% Of All Tech VC In 2011

Jan 23, 2012 10:44 AM

Some revealing numbers out from the analysts at Rutberg & Co. that point to how big mobile is in terms of tech investments today, and how consumer applications are the source of the most action at the moment.

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Posted In: Advertising, Apps, Mobile, Money, M&A & Venture Capital, Venture Capital, Social Media, Photo Sharing, Companies, Google

Nokia Lumia’s TV Deal Broke UK Advertising Rules

Jan 23, 2012 5:31 AM

One of the biggest components in Nokia’s expensive campaign for its latest flagship handset broke UK media rules by mixing its sponsorships with TV content.

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Posted In: Advertising, Legal, Regulatory, Ofcom, Mobile, Companies, Nokia

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